F5 AppWorld Event Microsite
Role: Lead Designer
Design Challenge: An online event presence needed to be launched under a tight timeframe for F5’s newly-branded flagship event. It was to be hosted on the event company’s platform for the first time.
Solution: Collaborating with the Art Director for the new event creative, I translated the work-in-process into a modern web experience, influencing the final approach in the process.
Mock-ups were created in Figma, adhering to established F5 UI/UX design system standards, maintaining a consistent user experience for the microsite with other F5 site properties.
Moving into development, I provided the needed guidance directly to the event company’s dev team, making sure the site would be built properly and delivered on-time.
